CEO and Cofounder Chris Quinn was struggling; spending too much time on DIY accounting and not growing her business.
We implemented our go-to cloud-based systems and organized eHouse's data in our Digital Agency Workbook to see all of the company's financial data in one spot. This allowed us to monitor KPIs, plan and model various scenarios, like big purchases and new hires.
By outsourcing its accounting, eHouse leadership had the time to focus on evolving and growing the business. This led to:
Having the data to use for strategic planning became essential through COVID shutdowns, and allowed eHouse to pivot and refocus on employee retention, yet still grow through the year of uncertainty. Chris explained:
“The tools allowed us to hit pause for a month, evaluate what was happening, and when we were fortunate enough to realize COVID was not going to hurt our business–but potentially help us grow our business–we were quickly able to jump in and pivot, and exceed our growth goals.
We actually grew 55% over the previous year, during COVID, because of the systems Accountfully had in place for us.
Now that a long and well-established baseline of KPIs and financial data is established, we are increasingly focused on forward-looking plans for increased headcount and ensuring clients are profitable ones.
Case studies are always a fun project for us, because we get to reconnect with clients and revisit the growth and development of the business since becoming a client of Accountfully. We just finished our latest case study for one of our longest-standing clients, eHouse Studio. Here is your overview of who eHouse is and the changes they have experienced as a result of outsourcing their accounting.
eHouse is a design and digital agency headquartered in Charleston, SC (yay, neighbors!), specializing in eCommerce brands, specifically those who use Shopify. Cofounders, Chris and Aaron Quinn are pictured below.
Over the years, the company has refocused its niche from a standard UX/UI agency, to becoming a leading expert in Shopify Plus and eCommerce brands. In short, they are focused on creating digital experiences that shoppers love. They have created beautiful, streamlined shopping experiences for brands like Gaia Herbs, Zero Halliburton, Dr. Axe, and many more.
We can confidently say the common theme in the eHouse/Accountfully relationship is consistent growth. Our initial improvements were mostly due to a) the time saved from C-Level leadership getting out of the weeds with the numbers, and b) the increased efficiency in the use of the tools and systems we implemented.
We have vastly shaved down COO and Cofounder, Chris Quinn’s time spent on day-to-day accounting. In fact, we reduced time spent per week by 98%; a massive time savings that has allowed serious business growth through a typically challenging time (2020/COVID).
With all of the consistent growth; new clients, and new team members, Accountfully will be a continued support system. As the eHouse team is expanding, there will be a continued need for day-to-day bookkeeping tasks, and KPI monitoring that addresses the following:
We have amassed a large amount of resources to support the service based business. You can cruise the blog to see service business related articles, and download our latest eBook; The Digital Agency Handbook.
Visit the eHouse website
See the collection of eCommerce brands eHouse has helped
Learn more about the eHouse company culture and meet the team
Follow eHouse on social media:
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If you are a service-based business owner looking to get back into more of the creative side of your business and out of the numbers side, let's talk. We are happy to chat through how we can help you focus on growth.